News from the Director

Economic Impact Study

Hi everyone,

It’s the 35th anniversary of the Great American Beer Festival, y’all! Can you believe it? There are just 52 days until opening night of the Great American Beer Festival and all of us at the Brewers Association can’t wait to see you in Denver.

The first GABF took place in 1982, and there were 24 breweries, 47 beers and 800 attendees. In 2016, we expect  800 breweries, 3,800+ beers and 60,000 attendees!

Speaking of numbers… this year, in partnership with Jeff Dense, Professor of Political Science and Craft Beer Studies at Eastern Oregon University, we will be conducting an on-site survey in order to estimate the economic impact of GABF. Read More

Brewery Application Starts Tomorrow + Hotels & Updates

Greetings everyone,

It’s time! Application for breweries opens tomorrow (June 21).

A few things to note:

Thinking ahead to promotion of medals at this year’s GABF – there’s a change in the rules regarding use of the GABF trademark when promoting your win. This change goes into effect with the 2016 event. Be sure to read the “Promote Your Win – Compliance” section of the site for details – specifically paragraph #6. The hotel portal for reserving discounted rooms for GABF week opens on July 5. All reservations require a deposit of $106 which will be charged at the time of booking. If the reservation is Read More

It’s About that Time

Hey All,

It’s spring – must be time to start thinking about GABF!

You’ll find all our deadlines for 2016 competition and festival booth space on our Dates & Deadlines page. The Online Brewery Application opens on June 21. Mark your calendars!

Look for beer styles for this year’s competition to be announced in early June.

If you participated in last year’s GABF it’s the same drill. Details are on the website. All US breweries will receive the printed guidebook by June 20.

If you’re interested in a sponsorship package for the 2016 GABF please contact our wonderful Sales team.

Check back here for the latest news. Read More

Nancy Johnson has been with the Brewers Association for 22 years and Festival Director since 2001. She works with an awesome and amazing staff, who’s hard work and creativity put the festival on thousands of beer lovers’ bucket lists year after year. She loves the craft beer community and may have one of the best jobs in the world.