Book the Best Hotel Rates with ConferenceDirect

ConferenceDirect is the official housing bureau for the Great American Beer Festival. Attendees can obtain discounted rates by reserving through the official housing reservation system.

Through this partnership, we have negotiated the best possible rates. You’ll find approximately 27 hotels to choose from and personalized assistance from ConferenceDirect should any issues arise concerning housing. Rates range from $129 to $297 per night single/double + tax.

Make a Hotel Reservation Now!

For assistance making a reservation or managing an existing reservation please reach out to ConferenceDirect: (888) 980-8837 or

Please do not call your hotel “to be sure” until after Sep 11, 2019. Please understand that processing your reservations from the Housing Bureau into the Hotel system will take a few days. Rest assured that if you have received a confirmation number already from the Housing Bureau, the hotel will honor your booking. Thank you for your consideration.

After Sep 11, 2019, all reservation changes can be made by contacting the hotel directly at (303) 779-6161. Passkey, its reservation system and/or their agents act only in the capacity of agent for all customers in all matters pertaining to hotel reservations, and as such are not responsible for guaranteed hotel rooms, damages, expenses, inconveniences or damage to any person or property from any cause whatsoever.

2019 Great American Beer Festival Housing Policies:

  • Reservations at the Great American Beer Festival rate ARE NOT accepted by calling the hotel directly.
  • Reservations require a valid credit card.
  • Two (2) or more guests in a room may be subject to an increased room rate.
  • No more than two (2) reservations per name are allowed.
  • All cancellations are subject to the following cancellation fees, per the date of cancellation:
  • No deposit will be required at the time of booking. These charges will appear on your credit card as Convention Services, Folsom, CA.
  • If your reservation is canceled between August 12, 2019 – September 1st, 2019 by 11:59pm EST your credit card will be charged $100.
  • If your reservation is canceled between September 2nd, 2019 – September 15th, 2019 by 11:59pm EST your credit card will be charged $125.
  • If your reservation is canceled between September 16th, 2019 – until  your reserved hotel’s cancellation window your credit card will be charged $150.00.
  • For any cancellations made within your reserved hotel’s cancellation window the penalty will increase to 1 night’s room and tax. This will be charged by your reserved hotel.

To Guarantee the Best Possible Rates Book by These Dates:


Final Day DC Can Access

AC Hotel by Marriott Denver Downtown 9/11/2019
Aloft Denver 9/11/2019
Courtyard by Marriott Denver Downtown 9/11/2019
Crowne Plaza Denver Downtown 9/11/2019
DoubleTree by Hilton Hotel Denver Tech Center 9/11/2019
Embassy Suites by Hilton Denver Downtown Convention Center 9/11/2019
Four Seasons Hotel Denver 9/11/2019
Grand Hyatt Denver 9/11/2019
Hampton Inn & Suites Denver Downtown Convention Center 9/11/2019
Hilton Denver City Center 9/10/2019
Hilton Garden Inn Denver Downtown 9/11/2019
Holiday Inn Express Denver Downtown 9/11/2019
Homewood Suites by Hilton Denver Downtown-Convention Center 9/11/2019
Hotel Monaco Denver 9/11/2019
Hyatt House Denver Downtown 9/11/2019
Hyatt Place Denver Downtown 9/11/2019
Hyatt Regency Denver at Colorado Convention Center 9/11/2019
Le Meridien Denver Downtown 9/11/2019
Magnolia Hotel Denver 9/11/2019
Renaissance Denver Downtown City Center 9/11/2019
Residence Inn City Center 9/11/2019
Sheraton Denver Downtown Hotel 9/10/2019
SpringHill Suites Denver Downtown 9/11/2019
The Curtis Denver – a DoubleTree by Hilton Hotel 9/11/2019
The Ritz Carlton 9/11/2019
The Westin Denver Downtown 9/11/2019
TownePlace Suites Denver Downtown 9/11/2019

Attendee Scams

The Brewers Association does not ever sell or give away membership or attendee email contact information. No company is authorized to distribute or sell any lists for the event. Brewers Association does not rent, share or sell your attendee contact information to third parties.

Hotel Scam Warning

Conference Direct is the official housing company of Great American Beer Festival (GABF). GABF is aware of companies pretending to be the “official” housing company, offering special non-refundable rates at official event hotels, and requesting credit card information.

Contact by any other housing company or hotels should be considered a scam. All attendees, sponsors and exhibitors should be aware that no one from the Brewers Association, GABF or Conference Direct solicits directly by telephone for hotel bookings or special discounts.